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Question

1 votes

Why is advertisement industry in Pakistan still in an underdeveloped stage?

Aaquib Naved | 12 years ago

Media

Tags: Media 

Comments
@Nabeha but I love to watch him, he is so humorous.. :D
Aaquib Naved | 12 years ago
yes, he is funny but u cant judge advertising through commercials b/w his shows
Nabeha | 12 years ago
My findings are not based on his TV shows!! Take the latest WC 2011 advert with all the cricket starts. It was so loose...
Aaquib Naved | 12 years ago
True, some ads do make one vomit but there are some that are a treat to watch. I wouldn't say the situation is hopeless :P
Usama Hafeez | 12 years ago
vomit LOL!!
Aaquib Naved | 12 years ago
 

Asked by: Aaquib Naved | 12 years ago | Answers: 7 | Views: 5414

Answers

4 votes

Nabeha | 12 years ago

Answered by: Nabeha | 12 years ago

Comments
Yes I have studied advertising in depth :)
Nabeha | 12 years ago
Well because advertising through Television is the base of running campaigns on other mediums like radio,billboards,newspapers etc. And people invest more in Television ads so when we evaluate any campaign, its basically tv ads that we 'mostly' consider for evaluation.
Nabeha | 12 years ago
You are absolutely right... But other mediums are equally important and they are much developed... Suppose i open some new fast food then obviously i cnt go for tv ads directly even if i have enough financing for that, because its risky and is not recommended... I have so many other options which are very effective as well, have an easy access, nt most importantly nt very expensive... So i wud be getting this perk coz industry is well shaped and developed..!! :)
Faiq Latifi | 12 years ago
Yes obviously and it depends on what your 'target market' is. Generally, people spend more on product advertisements than on services. And my answer was according to this :)
Nabeha | 12 years ago
Olrite.. Makes sense.. :)
Faiq Latifi | 12 years ago

2 votes

Hassan Ahmed | 12 years ago

Answered by: Hassan Ahmed | 12 years ago

Comments
Regarding Technology .... I think Pakistan HAS a very very good population of Graphic Designers ...
Hassan Ahmed | 12 years ago

1 votes

Faiq Latifi | 12 years ago

Answered by: Faiq Latifi | 12 years ago

Comments
Yeah, I too was surprised: underdeveloped? :O ??
Sumi | 12 years ago
The question says about the sense of making advertisements not about the number of billboards.
Khawaja Naveed Haider | 12 years ago

1 votes

Khawaja Naveed Haider | 12 years ago

Answered by: Khawaja Naveed Haider | 12 years ago

Comments
Thanks! :)
Aaquib Naved | 12 years ago

1 votes

Osama Afzal | 12 years ago

Answered by: Osama Afzal | 12 years ago

Comments
Advertising through cable operators is not cheap, it is very effective as they are targeting lower level consumers.
Nabeha | 12 years ago
cheap as in sasta ... not that cheap .. :)
Osama Afzal | 12 years ago
cheap as in sasta ... not that cheap .. :)
Osama Afzal | 12 years ago
Ohhh sorry :D
Nabeha | 12 years ago

1 votes

Anonymous | 12 years ago

Answered by: Anonymous | 12 years ago

1 votes

ekasha najam | 12 years ago

Answered by: ekasha najam | 12 years ago